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How vital is to find the best domain?

One of the most vital prerequisites for running a successful online presence is the domain name. It is what visitors will mark first when they come across your web site and what they will relate you with. The domain name should be easy to memorize, but should also be something that notifies your site's visitors what the web page is about.

Generic Top-Level Domain Names (gTLDs)

A domain typically consists of 2 components - a Top-Level Domain Name (TLD) and a Second-Level Domain Name (SLD). If you have domain.com, for instance, ".com" is the Top-Level Domain and "domain" is the Second-Level Domain Name. There are a couple of groups of Top-Level Domains that you should consider prior to selecting the domain you wish. Your pick should rest on the aim of your site and on its target audience. Let's study the gTLDs, or generic TLDs - these are the most common Top-Level Domains intended to denote a specific function - .com (business establishments), .net (network infrastructures), .biz (firms), .info (informational web sites), .org (non-profit organizations), .mobi (handheld devices), .asia (the Asia-Pacific), .name (persons or families), .pro (given professions), and so on. As you can perceive, these Top-Level Domains cover most fields of life, so you should pick the one that would indicate the aim of your web page best. There is no limitation as to who can register such domains, but some of them involve extra procedures to show that you qualify to possess such a Top-Level Domain Name (.mobi and .pro, for instance).

Country-code Top-Level Domain Names (ccTLDs)

The ccTLDs, or country-code TLDs, are country-specific Top-Level Domain Names. Each country has its own ccTLD. Getting such a domain is good if your target group of visitors is from a particular country. Many guys would want to buy commodities or services from a local website, and if your target is Canada, for instance, choosing a .ca TLD could increase the visits to your web site.

URL Redirection

You can register several Top-Level Domain Names, which can redirect your website's visitors to a specific website such as domain.com, for example. This would boost the traffic and decrease the possibility of somebody swiping your site visitors by using the same Second-Level Domain with another Top-Level Domain - if you are not utilizing a trademark.

Name Servers (NSs)

Every Top-Level Domain has domain name records. The name server records (NS records, also known as DNS records) disclose where the domain is hosted, i.e. they point to the web hosting distributor whose name servers (NSs, a.k.a. DNSs) it is utilizing at present. You can swap the NSs of your domain whenever you want. You can have your domain registered with one company and get the hosting service itself from another. In this way, if you register your domain and find good website hosting solutions someplace else afterwards, you can point your domain name to the present company's NSs instantaneously.

Name Server Records (NS Records)

In general, as long as your domain uses a particular set of DNSs, all its DNS records will lead to the same web site hosting vendor. Some web space hosting companies, though, allow you to modify specific records, like the A records and the MX records of your domain. The A record is an Internet Protocol address, which shows on which hosting server your website is situated, while the MX records reveal which web server handles the e-mail address accounts associated with your domain name. For instance, if you take on a new website designer and he build an .ASP web page that will be hosted on his personal Windows web server, you may want to change only the Internet Protocol address (the A record) but not the MX records of your domain. In this way, www.domain.com will direct to the Windows server, but your e-mailboxes or any sub-domains like forum.domain.com or shop.domain.com will still be in your current Linux website hosting account. The .ASP platform is created by Microsoft and demands a Windows server, even though a Linux server would be way more stable.

Modestly Priced Domains Furnished by 'Heartland Web Hosting'

Only a number of web hosting distributors permit you to edit given name server records and quite often this an extra paid service. With Heartland Web Hosting , you get a huge array of Top-Level Domain Names to select from and you can edit all NS records or forward the domain names through a forwarding tool at no additional cost. Because of that, 'Heartland Web Hosting' would be your best pick when it comes to handling your domain and to establishing a successful presence on the web.